FAQ AND GUIDELINES

Welcome to The Royalty Instrumentality Project. We are super happy to have you on board! Before we can start working together we need to make sure we are all on the same page and we all understand what we’re in for. Before we dive in the process, let us explain what this protest means, and what we hope to achieve.

Back in the days, artists used to be make money out of selling records. From vinyl, to tape, to CDs, the industry was flourishing. When piracy (hello, Napster) became mainstream between 1999 and 2001, major labels started looking for ways to fight it, as their income hit an all-time-low. We have the very first iTunes downloads in 2001, but piracy kept being a thing until the first streaming platforms appeared. Now, music is available to anyone for free (or a very small fee).

You need to understand that record labels are the real masters of the music industry, with the big 3 dominating the market. Labels don’t like change. When music shifted to digital, they tried to fight it in any available way. If streaming as we know it exists today, it is only because labels and streaming platforms reached an agreement. Let’s take Spotify as an example: Spotify operates at a loss. This means that the money it makes are not enough to sustain its business. Luckily, being a public company, it is supported by labels, which own the biggest shares. It is clear that Spotify can only exist as long as labels put money into its business. But what do labels get out of it? Beside recognition and better deals, they also get the biggest share in the pot. Your subscription, the ads you’re forced to listen to in order to keep streaming, and all the ‘black box’ income, it’s all shared among the top players: the artists who are signed to major labels.

We are not asking to raise subscription fees, nor we’re asking for anyone’s money. We only want the industry practices to be fair, and we want our money to go to the artists we actually love and want to support. More over, we want access to the same opportunities major labels are given. We don’t believe our songs are worth 0.000something per stream. We don’t believe a song’s value can only be measured in 30 seconds. We don’t believe in having a market dominated by people who don’t support the arts. If you’re not angry by this point, let us unveil a secret for you: A&R teams don’t exist anymore. If you wanna sign a deal with a label you need at least half a million streams. How are you gonna get those streams if you can’t even promote your art?

Requirements:

  • The song needs to be between 30 and 59 seconds;

  • The song needs to be released under your own artist name (with The Royalty

    Instrumentality Project as featuring artist, it won’t show in the name of the song) (EXAMPLE)

  • You need to come to the studio prepared (have the song rehearsed and ready to be recorded). We can help you arrange it and improve it, but we cannot write the song for you;

  • Both recording and production happen on the same day;

  • If we are working from remote, the mix and master will take up to a week to be completed from the moment you send us the stems;

  • If you have a concept for the video and artwork we will try to accommodate your requests, always working within a set budget;

  • If you don’t have any particular idea for the visuals, you can leave it to us. However, we cannot modify or re-shoot scenes;

  • When we set a date for the release that date cannot be changed unless you have extenuating circumstances as per the contract. If you want to change the date of release you will need to pay a set fee to cover the costs of distribution and promotion that we lost;

  • You need to be available to reach during working hours to finalise decisions.